Why You Should Join ElitePay?



July 15, 2020



Why You Should Join ElitePay?

Market Overview

There are hundreds of mobile reload and bill payment app in Malaysia, if not thousand. We don’t want to be the same, in fact we never settle down with what we currently have. As you can see from the poster here, we do not just focus on mobile reload and bill payment like what other rivals are doing. We are offering something more, and it’s E-Sport!

Gone are the days when playing the popular multi-player video game Counter-Strike in a cybercafé was considered a pure waste of time. Today, a group of gamers are raking in millions of dollars just by playing in competitive show matches.

The billion-dollar global eSports (electronic sports) industry is also attracting a growing number of investors. The industry generated an annual revenue of US$1 billion for the first time in 2019 and this is expected to reach US$1.5 billion this year.

This comes as no surprise as millennials are the drivers of the experiential trend, according to a Citi Global Perspectives & Solutions (GPS) report on experiential commerce in January. The report points out that young people in developing markets have embraced new technology with smartphone ownership leaping ahead of internet penetration given its flexibility.

Malaysia too has seen growing interest in eSports. The government announced an allocation of RM10 million under Budget 2019 and a further allocation of RM20 million under Budget 2020 to develop the local eSports industry.

In November last year, Youth and Sports Minister Syed Saddiq Syed Abdul Rahman unveiled the Strategic Plan for eSports Development 2020-2025. The blueprint is aimed at turning Malaysia into an eSports hub in Southeast Asia.

The highlights of the blueprint are to introduce athlete welfare, address gaming addictions and stigma, have regional conferences and summits, establish a National eSports League, increase the participation of women in eSports and create licensed training centres.

Malaysia already has several eSports athletes who have made their mark on the industry by winning regional and global competitions. Recently, one of them qualified for the Asian Electronic Sports Federation e-Masters 2020, which will take place from Feb 22 to March 1 in Chengdu, China.

What can ElitePay Agent Benefits From?

  • Revenue in the Mobile Games segment is projected to reach US$117m in 2020.
  • Revenue is expected to show an annual growth rate (CAGR 2020-2024) of 2.9%, resulting in a projected market volume of US$131m by 2024.
  • User penetration will be 21.1% in 2020 and is expected to hit 22.8% by 2024.
  • The average revenue per user (ARPU) is expected to amount to US$17.14.
  • In global comparison, most revenue will be generated in China (US$21,251m in 2020).

There are USD117 million (Approximately RM500 million) waiting for us to capture in 2020 alone, yet the number is growing exponentially year on year. So do you think selling mobile reload and paying utilities bill are something that we should focus on? I mean, don’t get me wrong, we still need to sell mobile reload and paying bill as a service that each and every retail should have as the demand is huge, but on top of that we should evolve and be ready for the time ahead.

All in all, you do not need to scratch you head and think about how to grab the market share from E-Sport industry. Leave it to us, we will handle the rest and you just have to focus at front end.

Today, we have thousands of mobile games, online games, and pc games with AAA title reload available from ElitePay, you have what we need to tackle the E-Sport market share. 

So stay with us, and be success together.

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Game is really becoming popular nowadays… My kids told me they want to be professional gamer XD…

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